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Star Squared PR has worked on several key communication projects with its team of journalistic and marketing experts. With 150+ clients from India and abroad, representing virtually every category, our business footprint has rapidly expanded over the years. Given below is a snapshot of our past and present accomplishments.

News

Skill-based hiring is now creating a new shift in the talent landscape!

As per the reports, over 831,000 employers are now prioritising skill-based hiring and over 10 lakh candidates have been hired in the past year based solely on their skills rather than their educational background.

16 Jul 2024
ET HR World

Budget 2024: Will women empowerment schemes get a boost?

As India anticipates the upcoming Budget 2024, discussions around enhancing women's economic empowerment through targeted schemes have gained prominence. Government initiatives aimed at improving financial inclusion and supporting entrepreneurial aspirations among women are set to play a pivotal role in shaping the economic landscape.

5 Jul 2024
CNBC TV 18

Oberserve.AI, Zuper backer creates fund to invest in AI startups

Customer engagement software provider Zendesk, which has backed companies such as conversational intelligence company Obersve.AI field management software provider Zuper, has set up a global venture capital (VC) fund, creating an official arm to invest in early-stage artificial intelligence (AI)-first companies.

25 Jun 2024
The Mint

New Relic integrates its observability platform with NVIDIA NIM to accelerate AI adoption

New Relic, the all-in-one observability platform for every engineer, announced it is integrating its platform with NVIDIA NIM inference microservices to reduce the complexity and costs of developing, deploying, and monitoring generative AI (GenAI) apps.

25 Jun 2024
ET CIO

Tenable to acquire Eureka Security for cloud data protection

Tenable® Holdings, Inc., the Exposure Management company, today announced that it has signed a definitive agreement to acquire Eureka Security, Inc., a provider of data security posture management (DSPM) for cloud environments.Eureka Security helps security teams gain a holistic view into an organisation’s cloud data security footprint,

7 Jun 2024
ET CIO

Zendesk Expects $3 Bn in Revenue by 2027

California-based Zendesk’s generative AI game to reshape customer service began more than a year ago. Zendesk AI, the company’s core CX product, offers various LLMs-driven customer service tools and ticketing systems. Brands across the globe use it to manage customer interactions, enhance call centre efficiency,

6 Jun 2024
Analytics India

Colonial pipeline ransomware attack: Lessons for India on OT security

The Colonial Pipeline incident has illustrated that critical infrastructure is becoming a central issue for cybersecurity and that organisations must always be prepared. One of the most disruptive attacks in history, this incident changed the cybersecurity landscape forever,

3 Jun 2024
ET Government

The Best Way To Integrate CX With AI

An overwhelming majority (90%) of consumer experience (CX) leaders rate their ability to personalise customers’ experiences as excellent, but 84% of consumers say most companies could do a better job on this front. The gap widens when we look at the impact of AI (artificial intelligence) in delivering these experiences.

27 May 2024
Free Press Journal