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Star Squared PR has worked on several key communication projects with its team of journalistic and marketing experts. With 150+ clients from India and abroad, representing virtually every category, our business footprint has rapidly expanded over the years. Given below is a snapshot of our past and present accomplishments.

News

Why airlines in India need to invest in CX now

Travel across the world and in India is picking up, showing signs of surpassing pre-pandemic levels. In fact, according to American Express, 93% of Indians plan to spend more on travel in 2022 than they typically would have pre-pandemic, as they

13 Dec 2022
Times of India

What India’s proposed Digital Data Protection Bill means for businesses

On November 18, the Union Ministry of Electronics and Information Technology released the Digital Data Protect Bill 2022 for public consideration. A drastic revision from its predecessor — the Personal Data Protection Bill 2021, the new bill proposes

12 Dec 2022
Times of India

PRISM+ delivers top quality consumer electronics with customer service to match

PRISM+ is a Singaporean startup that began with a desire to bring top-quality monitors to the masses at an affordable price. The company strives to provide the best customer service experience in the market, and is succeeding. The hardware startup

12 Dec 2022
CXO Today

How GCash is empowering Filipino mobile wallet customers through CX innovation

Here’s an interesting case study on how GCash has grown from 20 to 60 million mobile wallet users in the Philippines with a strong focus on the Voice of the Customer and CX innovation.

5 Dec 2022
CIO Economic Times

Active internet users up 45% in rural India

Nielsen study shows active female internet users grew 61% since 2019; growth driven by budget smartphones, cheap data & govt initiatives. Rural India witnessed a 45% rump in active internet users from according to the Bharat 2.0 Internet study

26 Dec 2022
Internet Users

MC Travel Special: Indian weddings go south

When one thinks of destination weddings in India, it’s often north India with its opulent palace hotels, or Goa with its beach venues that comes to mind. But many people are now choosing to have weddings in underrated south Indian destinations,

4 Dec 2022
Money Control

Tenable Research Finds 72% of Organizations Remain Vulnerable to “Nightmare” Log4j Vulnerability

Tenable®, the Exposure Management company, announced the results of a telemetry study examining the scope and impact of the critical Log4j vulnerability, known as Log4Shell, in the months following its initial disclosure. According to the data collected

2 Dec 2022
Express Computer

Employee well-being initiatives cannot be approached with a one-size-fits-all mindset: Zendesk’s Meiyea Neo

Meiyea Neo is the Senior Director, People Partner at Zendesk APAC. She has over 20 years of HR experience, largely in technology and consulting. Her experience lies in business partnering, coaching, leadership, talent and organisational

26 Dec 2022
People Matters