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Star Squared PR has worked on several key communication projects with its team of journalistic and marketing experts. With 150+ clients from India and abroad, representing virtually every category, our business footprint has rapidly expanded over the years. Given below is a snapshot of our past and present accomplishments.

News

How CX technologies can transform the Indian hospitality sector

The exponential rise in prices is impacting the hospitality industry in India in two ways. Firstly, consumers are becoming increasingly concerned about their spending habits — 74 percent of the Indians are either very concerned or extreme

26 Oct 2023
ET Hospitality World

Embracing the Edge: Unleashing the Potential of On-Machine Computing

Most discussions about technological transformation have been dominated by the cloud. Transformation, until recently, meant moving to a decentralised platform to process the large quantities of data the business generated.

16 Oct 2023
Express Computer

Zendesk extends its CX leadership with powerful generative AI offerings

Zendesk, Inc. today announced market-leading customer experience (CX) generative AI advancements that allows companies to realise immediate business value through improved customer satisfaction,

6 Oct 2023
ET CIO

How youth is shaping social sector through ‘solving with,’ not just ‘solving for’

Educate Girls has adopted a community first approach that taps into the personal experiences of changemakers to promote the sustainable development of such communities.

1 Oct 2023
Financial Express

India on the cusp of becoming global ML powerhouse, says SiMa.Ai CEO Krishna Rangasayee

India’s burgeoning talent pool is a key pillar to all the technological developments happening in the country.

24 Sep 2023
The Indian Express

Virtual and augmented reality can be central to revolutionising Indian retail

People buy with their eyes. The entire shopping experience is sensory. Despite the significant increase in online shopping in India, customers still like to see what their purchases look like — on themselves, in their home, in their car.

21 Sep 2023
India Retailer.com

According to the New Relic research, organisations are using fewer observability platforms

New Relic, the all-in-one observability platform, published the 2023 Observability Forecast report, which examines the evolution of observability, and its impact on the lives of technical professionals and businesses' bottom lines.

20 Sep 2023
CIO .com

Digital Blindspot: IT outages in Indian businesses have a median cost of $63 million each year

Not keeping their IT infrastructure up-to-date is turning out to be massively expensive for Indian businesses. A recent study has found that Indian Inc has a median annual cost of about $63 million or roughly Rs 523 crore

15 Sep 2023
First Post.